Radhe Shyam

Mba With +5 Yrs Exp In Channel, Distribution, Modern Trade And Marketing -Atl/Btl
Lucknow, Uttar Pradesh, India
Marketing Communication, Product Launching
Talents
Work Experience
Sales Manager
Tri Star Electronics
Full Time Sep-2013 To Nov-2016 3 years 2 months
Responsibilities
  • Products:
    Samsung - (Consumer Electronics- Audio/Visual, White Goods, Home Appliances/Mobiles)
    Sharp - (Consumer Electronics- Audio/Visual, White Goods, Home Appliances & Printers)
    Solstar - (Consumer Electronics- Audio/Visual, White Goods, Home Appliances)

    Key Result Areas:
    Leading sales & business development plans at channel & distribution level to achieve the revenue targets
    Implementing visibility solutions to bring alive the brand experience at the store and retail level
    Leveraging all Below-The-Line (BTL) marketing campaigns by designing tools and programs for engaging with consumers
    Tracking competitor activities and preparing reports on competitor performance; sharing regular updates on new Point-of-Purchase (POP) / Point-of-Sale (POS) strategies being rolled-out by competition
    Ensuring that all operating costs are managed within allocated budget requirements; devising cost saving initiatives
Achievements
  • Elected as Sales Manager within 3 months after joining for Abuja/Kaduna State- Central Nigeria
    Increased the business turnover by 100% in given territory by accomplishing the given targets
    Managed Northern Nigeria as Sales Manager in Aug-14 and got promoted as Branch/Operation Manager in Jan’15 for North region
    Led assignment & gained exposure in Lagos- East, Abuja/Kaduna- Central & Kano – other state- North Nigeria
    Successfully launched Electronics white & Brown goods “Sharp & Samsung” that achieved market shares of Sharp 20% & Samsung 35% in the top national hypermarket channel and overall 50% in the national mini market channel as well as 50% distribution in the traditional market, within the first 2 months of launch
CSM/BDM
Vodafone South Ltd
Full Time Dec-2012 To Aug-2013 8 months
Responsibilities
  • Products: Postpaid SIM Cards, Dongles, Mifi & Tablets in Vodafone Retail Store
    Key Result Areas:
    Led Channel Sales, DST Team and Vodafone Retail Stores
    Prepared proposals for Mobility’s & postpaid connection to achieve assigned sales activities and revenue targets
    Built & managed dealership network for sales and marketing activities of Vodafone Product & Vodafone Retail Stores
    Developed new market segments for attainment of targets with a view to optimize revenue
    Team Handling, Training, Business development Etc.
    Presales & Post sales activities. (BTL)

Executive
Sharp India Ltd
Full Time Apr-2011 To Nov-2012 1 year 7 months
Responsibilities
  • Growth Path:
    Apr’11-Mar’12: Management Trainee
    Apr’12 -Nov’12: Executive

    Products:
    Sharp Consumer Electronics (White-Goods, Brown-Goods & Appliances)
    Sharp MFP/Printers, Projectors, Touchscreen Panels & Mobiles

    Key Result Areas:
    Led marketing, sales activities, marketing strategies, & market research activities for entire Andhra Pradesh for Sharp Products
    Established new corporates accounts/ channel partners / distributors / reseller & new business development
    Increased revenue by establishing strategic relationship with suppliers, distributors and retailers.
    Responsible for sales growth of Audio/Visual, White Goods, Home Appliances, Printers & Mobiles.
    Presales & Post sales activities. (ATL & BTL).
Achievements
  • Received Award as the Best Trainer & Performer during Maharashtra, Kerala, Punjab, Tamil Nadu, Assam, Delhi & U.P. deputation
Education
Post Graduation Diploma in Management, Marketing
I C B M School of Business ExcellenceOsmania University
2009-2011 Score64%
Profile Snapshot
Radhe is based out of Lucknow & has studied Marketing, PGDM-Post Graduation Diploma in Management from Year 2009-2011 in ICBMSBE-I C B M School of Business Excellence, Osmania University.
Radhe Shyam is Skilled in Marketing Communication, Product Launching, Sales and Marketing and other talents.