Chandigarh, Chandigarh, India
Communication Skills, Event Management
About
A marketing professional with the experience of 360 degree marketing including all ATL and BTl marketing, Brand Strategy, Brand Management and vendor management. I have a work experience of 6 years. Extrovert, adventurous, intellectual and a fun around personality. Looking forward to work in the company where i can learn more.
Talents
Work Experience
Marketing Manager
barnala Builders
Full Time Sep-2016 To present 8 years 7 months
Responsibilities
  • ? Product launches campaign including all above the line and below the marketing activities ? Co-coordinating events for promotion of brand. ? Making strategies and execute them to increase footfalls in the branches. ? SMS and email marketing ? Tie ups ? Vendor Management
Regional Asst. Marketing Manager
ICICI Securities
Part Time Jul-2014 To Aug-2016 2 years 1 month
Responsibilities
  • ? Press Releases of the new album ? Taking care of the PR of the artist or the product of the company ? Coordinating with mobile network operators for CRBT downloads to achieve targets given to them ? Planning and executing launch parties, success parties and artists meeting with fans and mobile network operators ? Handling social media sites updates and YouTube updates with the team ? Planning, strategizing, budgeting and execution of the promotional events like road shows, concerts, party shows. ? Coordinating with mobile network operators for CRBT downloads to achieve targets given to them ? Planning and executing launch parties, success parties and artists meeting with fans and mobile network operators ? Handling social media sites updates and YouTube updates with the team ? Cross tie ups with other albums or movies to promote the product of the company ? Planning, strategizing, budgeting and execution of the promotional events like road shows, concerts, party shows. ? T
Marketing Manager
mirchi Records
Part Time Mar-2013 To Jun-2014 1 year 3 months
Responsibilities
  • ? Press Releases of the new album ? Taking care of the PR of the artist or the product of the company ? Coordinating with mobile network operators for CRBT downloads to achieve targets given to them ? Planning and executing launch parties, success parties and artists meeting with fans and mobile network operators ? Handling social media sites updates and YouTube updates with the team ? Planning, strategizing, budgeting and execution of the promotional events like road shows, concerts, party shows. ? Coordinating with mobile network operators for CRBT downloads to achieve targets given to them ? Planning and executing launch parties, success parties and artists meeting with fans and mobile network operators ? Handling social media sites updates and YouTube updates with the team ? Cross tie ups with other albums or movies to promote the product of the company ? Planning, strategizing, budgeting and execution of the promotional events like road shows, concerts, party shows. ? T
Marketing executive
Au bon pain cafe india ltd
Full Time Feb-2012 To Jan-2013 11 months
Responsibilities
  • ? Product launches campaign including all above the line and below the marketing activities ? Co-coordinating events for promotion of brand. ? Working on POP layouts, designs for advertisements and marketing of brand. ? Making strategies and execute them to increase sales and footfalls in the cafes. ? Taking care of in-store and local store branding. ? Tie ups with other brands or stores to do cross promotional activities ? Handling ODC (Out Door Catering) for the company. ? Making monthly financial reports of the budget of the marketing department ? Handling the documentation of the bills and payments done to the vendors and keeping track of them ? Vendor Management ? Handling complaints and queries of the customers and guests related to marketing department ? Doing focus group sessions with the customers and cold calling to them ? Doing analysis and survey of the local market around our store and making the bench marketing reports ? Coordinating with the radios and newsp
Education
Master of Business Administration
2010-2012 Score60%
60 % in MBA & 67 % in PGDBM
Extra-Curricular Interests
  • business magazines and indina author novels

  • cricket

  • tracking

  • Basketball

  • judo

  • badminton

  • Singing

Profile Snapshot
Sushant is based out of Chandigarh & has studied Advertising and Media, MBA-Master of Business Administration from Year 2010-2012 in SBMJC-Sri Bhagwan Mahaveer Jain College, Jain University.
Sushant Palsra is Skilled in Communication Skills, Event Management, Marketing Communication and other talents.