Mumbai, Maharashtra, India
Team Management, Vendor Management, Marketing
About
Customer centric professional with over 14 years of
experience in Operations, Marketing, BD and Process
improvement across Hospitality, Timeshare, E-
commerce & BPO/ITES domains
Talents
Work Experience
Senior Manager Telesales
Matrimony.com
Full Time Dec-2017 To present 7 years 4 months
Responsibilities
  • Managed strategy, sales & operations across two states of Gujarat & Maharashtra.
    ? Directed multiple processes with a team size of 125 Telesales Executives, 8 Team Leads and 2 Unit Managers.
    ? Delivered 75k productivity per agent against the target of 60k and 25% growth over the last year.
    ? Achieved best profile to payment conversion with 7% YOY growth in payments despite -2.5% de-growth in profiles
    ? Lead an upselling project to drive premium products & delivered 142% target achievement and 50% YOY growth – Best PAN India
    ? Managed monthly revenue portfolio of 70 to 75 Lakhs business and rated top performer for two consecutive appraisal cycles.
    ? Awarded a special performance bonus for hitting the best FY revenue figures in the very first month of joining the company &
    successive growth over next couple of months.
    ? Reorganized staffing for faster customer resolutions & decreased call abandon %age from 40% to 10%.
Achievements
  • (a) Best profile Vs payments conversion PAN India. (b) Highest premium units contribution PAN India. (c) 10% revenue growth over last FY & is max across all regions.
Branch Marketing Manager
Full Time Aug-2016 To Nov-2017 1 year 3 months
Responsibilities
  • ? Managed strategy, sales & operations across three states of Gujarat, Maharashtra & Karnataka.
    ? Design & execute marketing initiatives to expand customer base, brand visibility and optimize sales.
    ? Prepared monthly marketing plan / budget & delivered avg. 2 Crores revenue per month
    ? Maintained <3% cost of customer acquisition.
    ? Reduced marketing cost by negotiating 7 OTM’s on complete variable model and 50% LGA tie up’s on barter basis.
    ? Maintained <4% attrition & avg. two years employee longevity while handling a team size of 75 executives (Telesales – 50, marketing
    - 25 & 3 QA’s)
    ? Delivered Tele sales productivity of Rs. 10 Lakhs / Month / Executive.
    ? Marketing funnels management - Leads to Appointments =>7%, Appointment to Sales =>20%)
    ? Conducted needs assessments, performance reviews, capacity planning, and cost/benefit analyses
    ? Handled & resolved most complex customer complaints or enquiries.
Sales Head
Various Services Pvt Ltd.
Full Time Jun-2015 To Jul-2016 1 year 1 month
Responsibilities
  • Responsible for strategy, sales and operations across all targeted cities. Monitoring Sales, Marketing & business development operations. Identifying, approaching, meeting and converting key players in fitness industry in Mumbai, Pune, Ahmadabad to list with the company. Along with P&L, team accountability and process set-up responsibility. Work closely with the founders, Department heads, and investors. Conduct monthly growth analysis & present reports. Initiate & lead corporate & society tie ? ups. Managing the team to handle end-to-end business development & relationship management cycle including pitching, negotiation, contracting, billing / invoicing, payment collection and troubleshooting Leading process set-up and training the team to deliver across business development, relationship management, lead generation & lead management functions. Work closely with the vendors to understand ways to promote their brand and services via company. Field sales as and when required. Work c
Assistant Manager Marketing
Full Time Jun-2014 To May-2015 11 months
Responsibilities
  • LGA, handling BTL activities & events for Mumbai City. Brand activations and promotions at Malls, MBO?s, societies, etc. Cross-Promotional marketing tie-ups. Monthly budget & activity planning. Vendor Management. Achieving monthly Sales target. Handling a team of marketing promoters. Conducting Member Engagement Programs for enhanced business & customer service.
Telemarketing Manager
Full Time Jul-2008 To May-2014 5 years 10 months
Responsibilities
  • Monitoring overall functioning of Inbound & Outbound processes across enterprise group of call centres & outsourced setups. Handling an overall team size of over 100 executives, 2 AM?s, 8 TL?s & process trainers. Accomplishes call centre human resource objectives by recruiting, selecting, orienting, training, assigning, coaching, counselling, and disciplining employees. Coordinating with existing customers through phone/chat to provide necessary information about products/services and resolve customer complaints. Determines call centre operational strategies by conducting needs assessments, performance reviews, capacity planning, and cost/benefit analyses. Work with remote call centres, including outsource partners, in a centralized Command Centre environment. Setting & meeting performance targets for speed, efficiency, lead generation, sales & quality. Communicating job expectations; planning, monitoring, appraising, and reviewing job contributions. Performing data utilization, mainte
Achievements
  • Successfully handled company?s pilot CDSO process for more than a year & awarded certificate of merit for outstanding overall performance. Enhanced 6X business output of an outsourced setup as per company?s requirement. Maintained best-in-class conversion ratios (Gujarat 1: 8 and Mumbai 1: 13) across 6 years tenure. Six Sigma Project ?Improving Conversion Ratio? achieved marketing savings DGA cost of at least 25% - 30%.
Customer Care Representative
Lionel Info Solutions Pvt Ltd
Full Time Jul-2007 To Jun-2008 11 months
Responsibilities
  • Make outbound calls & persuade potential customers to purchase company product i.e. Mortgage & Secured Loan. Achieving sales targets in a high-pressure environment and time constraints Resolving customer queries & extended company services. Data entry & maintenance of potential customer data base. Maintain records of telephonic interactions, orders & accounts. Maintain updated knowledge regarding company?s products & services. Identify & escalate priority issues, process orders, forms & applications. Document call information as per company?s SOP?s. Route calls to appropriate resources.
Achievements
  • Based on overall call quality, nominated to work in company?s ?IVA? and ?3C Surveys? processes and happened to be the performer of the month.
Education
Bachelor of Science, Zoology
Gujarat UniversityGujarat University
2001-2004
Extra-Curricular Interests
  • National Cadet Corps (NCC) ?B? certificate

  • National Cadet Corps (NCC) B Certificate

  • University level certificates in Football and Volleyball.

  • Certificates in Volley ball & Football

  • Achieved 1st prize in a group song at school level.

Profile Snapshot
Sandeep is based out of Mumbai & has studied Zoology, B.Sc-Bachelor of Science from Year 2001-2004 in GU-Gujarat University, Gujarat University.
Sandeep Singh is Skilled in Team Management, Vendor Management, Marketing and other talents.