• Expertise in collecting business data, analyzing information, and developing improvement and enhancement solutions based on their findings
• Skilled in analysing and mining data, evaluating trends gathering data about market and business opportunities in order to maximize efficiency and revenue
• Knowledge of building propensity/response models,segmentation, market mix modelling, report building, coding on analytical tools
• Trained in SAS BI, Tableau, SAS Forecasting Studio and worked on SAS, SAS Eminer, R, SQL, Unica
• Proficient in OLS, logistic regression, market mix modelling, factor analysis, segmentation. Have theoretical knowledge on CART & CHAID analysis
• Experience of working in multiple domains Like Retail, FMCG, Automotive, Banking, Pharma and Telecom