Bangalore, Karnataka, India
Email Marketing, English Language, Database Management
About
4 years of experience in Email Marketing in B2C & B2B space.

Extensive experience in ESPs like Marketo, ExactTarget, MailChimp, VerticalResponse, BenchMark etc. along with the capability of writing HTML templates and designing the same by using Dreamweaver.

In addition, expertise in Database Segmentation/Database Refining. Also, got exposure in handling the team.
Talents
Work Experience
Senior Email Marketing Specialist
True Influence
Full Time Jul-2016 To present 8 years 9 months
Responsibilities
  • Email Marketing Campaigning in B2B space.
    Handling team to achieve targets.
    Expertise in Email Database Refining.
    Coordinate with graphic designers and taking care of editing HTML templates.
    Ensure all tracking codes are applied correctly to facilitate accurate performance monitoring.
    Evaluating the current email marketing campaigns & optimizing performance.
    Generate lead reports to measure campaign results on daily basis.
Email Marketing Executive
Printvenue.com
Full Time May-2015 To Mar-2016 10 months
Responsibilities
  • Email Marketing Campaigning in B2C space.
    Ranking customers and prioritizing potential customers.
    Expertise in Email Database Refining.
    Coordinate with graphic designers and content developers to create the email template.
    Ensure all tracking codes are applied correctly to facilitate accurate performance monitoring.
    Evaluating the current email marketing campaigns & optimizing performance.
    Generated reports to measure campaign performance on the weekly & monthly basis.
Marketing Associate
Eli India Pvt. Ltd.
Full Time Feb-2013 To Apr-2015 2 years 2 months
Responsibilities
  • Create, Manage, Execute Email marketing campaigns in B2C space.
    Ensure all tracking codes are applied correctly to facilitate accurate performance monitoring.
    Evaluating the current email marketing campaigns & optimizing performance.
    Email Database Refining.
    Generated Report on Weekly & Monthly Basis.
    Resolved customer's query through email.
Education
Bachelor of Engineering or Technology
OtherOther
2008-2012 Score74%
Passed with First Division
Profile Snapshot
Charu is based out of Bangalore & has studied Computer Application, BE BTech-Bachelor of Engineering or Technology from Year 2008-2012 in Other, Other.
Charu Aggarwal is Skilled in Email Marketing, English Language, Database Management and other talents.