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What is meant by Marketing Communication(MarCom?)Its concepts ?

Marketing communication in brief and its concepts.Define its objectives.

  • Sree
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  • Marketing communications specialists assist sales and marketing management by helping to craft marketing materials and facilitating both internal and external communications.


  • emstrongMarcom (sometimes spelled "marcomm") is an abbreviation for "marketingcommunications." Marcom is targeted interaction with customers and prospects using one or more media, such as direct mail, newspapers and magazines, television, radio, billboards, telemarketing, and the Internet./strong/em


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